SUMMARY OF MEDICAL/BIOMEDICAL WRITING
Allergan Pharmaceuticals, Inc.
Wrote advertisements, brochures, data sheets and sales letters for eye and skin care
products.
Did entire campaigns for a given product, taking a slightly different approach for each
promotional piece.
Analect Instruments
Ghost-wrote technical articles published in key trade magazines to describe the use of
Fourier Transform Infrared (FTIR) spectrophotometers in various applications.
Wrote press releases about FTIR spectrophotometers.
Analytichem International, Inc. (now a division of Varian)
Wrote technical articles, including one published in a NASA journal, about the use of
sorbent extraction technology in medical and other applications.
Wrote descriptive literature, including package inserts, about sorbent extraction
technology.
Handled company's entire promotional program for 16 months, including press
conferences, press releases, advertising copy and brochures.
Beckman Instruments, Inc.
Managed publicity efforts for all biomedical and diagnostic systems divisions.
Coordinated press conferences explaining the company's history of achievements in
health care and its new products that filled needs for immunodiagnostics, general
diagnostics, biomedical research and biotechnology.
Wrote brochures and backgrounders explaining the value of instrumentation in a variety
of fields, including pharmaceuticals.
Wrote press releases and annual report sections on all of the above topics.
Wrote ads on instruments and groups of instruments.
Clinic for Infectious Diseases
Assembled a press kit about the clinic's immunization program for overseas travelers
and background on the doctors.
CooperVision (under subcontract with AdLink)
Wrote data sheets about MicroSurgical blades and other products.
Complete Medical Care
Coordinated program at retirement homes about how the medical group's physicians served
senior citizens.
Wrote press releases, brochures and flyers about how the medical group served a variety
of health care needs.
John Wayne Airport Medical Clinic/Cancer Detection Center
Wrote brochures about cancer detection procedures and cryosurgery.
Orange County Cardio Inc.
Coordinated press conference about using the Baird 77 system to detect potential heart
problems in people perceived to be at risk.
Wrote press kit explaining how the system works and answering frequently-asked
questions.
Rothenberg Chiropractic
Wrote technical articles, brochures and press kit contents and coordinated a seminar
about manipulation under anesthesia.
Saddlebay Health Enterprises
Wrote technical articles about home health care.
Shiley Tracheostomy Products
Wrote quarterly newsletter for airway management specialists.
Wrote user manual about trachesotomy tubes.
Wrote customer manual about legislation affecting billing procedures.
Wrote press releases and brochures about tracheostomy tubes.
Urdea Full Life Chiropractic
Wrote contents of a press kit about holistic approach to chiropractic.
Publications
In addition to marketing and public relations efforts for the above companies or
organizations, I have written about medical technology and biotechnology for the following
publications:
Genetic Engineering News
Irvine Spectrum News
Lasers in Medicine
Medical Laser Insight
Medical Laser Report
Orange Coast Daily Pilot
Orange County Business Journal
Orange County Media Group (now Orange County Metropolitan)
The Scientist
Senior Health Care News
Southland High Tech
Spectrum Independent
SynQuence